Guide To Cold Email Campaigns Course
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Intro

Context
Overview of Course
Campaign Plan and Strategy

Domains and Mailboxes
Target Ideal Client Profile
Narrowing Down Personas
Campaign Plan
Messaging

Start with the Prospect's Main Challenges
Using Clay To Help With Copywriting
Brainstorming Ideas and Offers
Use my free Problem Messaging Generator
How I Draft Emails
Reviewing Drafts
List Building

Finding ICP Fit Companies With Ocean's Lookalike Feature
Locate Contacts & Create a Targeted List of CEOs
List Enrichment and Email Validation

Preparing Data Ready For Importing To Clay
Formatting First Names (and other data) in Clay
Using Clay To Validate Email Addresses
Using LeadMagic To Validate Email Addresses (without Clay)
Building Your Sequence

Set Up Your Campaign in Smartlead
Working With Spintax
Preview, Test & Update Campaign Settings
Wrapping Up

Wrapping Up

List Building

2 Lessons